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Searching to a Different Beat

All good journalists are adept at discovering information, and some of the best Internet discovery tools are maintained by reporters who've published their list of sources on the web.

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A New Book: The Google Story

Word in Publisher's Weekly story (sub req.that Pulitzer Prize – winning Washington Post reporter David Vise has signed a deal with Bantam Dell to author a history of the Google titled: The Google Story.

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Go to SES Berlin or Chicago for (Over) Ten Authors Speaking

When Bradbury became the first science fiction writer to win the Pulitzer Prize in May 2007, he told LA Weekly that his novel was not about government censorship. Andrew Goodman, author of Winning...

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Anatomy of a Successful PPC Ad

Five key ad copy elements will affect your prospects’ decision to click through on your ad, and then once on your page to convert. Optimize these ad copy elements to increase market share, make more...

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eHow Shows Critics How to Create a High-Quality Content Farm

Critics have called eHow a “content farm.” So, have Google’s site quality algorithms somehow failed to reduce the rankings of eHow’s low-quality content? Or, has eHow just shown those critics how to...

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What on Earth is a Nexialist and Why Are They So Good at Link Building?

Link builders must embrace many skills as the pressure to get quality links grows. Here’s how link builders and SEO professionals can draw inspiration from many other disciplines and add their own...

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